The online casino market is quite vast and evolving continuously. Entrepreneurs and businesses willing to step into this huge market have plenty of opportunities to grab in 2021-22. One such great business opportunity is starting an online baccarat business. Baccarat is one of the most played casino games because it is easy, fast-paced, affordable, and has a lower house edge. Apart from these, the emergence of online casino systems, advanced technologies like cryptocurrencies and blockchain are major reasons behind the increasing popularity of the Baccarat game. Seeing the massive response to this huge casino segment, it is wise to invest in the Baccarat casino software development.
By launching a feature-rich and engaging Baccarat software you can attract players from across the globe and get remarkable returns on the investment. But, how can you build such powerful software and establish a successful business? This requires you to follow a step-by-step process and gain detailed know-how of this market. Here we have simplified things a bit for you. We have created a comprehensive guide to starting an online baccarat business to help resolve most of your doubts and get you on the right track.
Market research is the most essential step when starting any business and online Baccarat is no exception. You must research the online gambling and Baccarat market precisely and analyze several crucial aspects such as:
Analyze your potential competitors, their platforms, and strategies carefully. Understand the range of features and functionality they have covered. Also, study the tactics they are implementing to attract their target audience.
Target Audience and Geography
Identifying the target audience and geography is the most important aspect of this research. Identify the geographical region where you wish to launch and operate the online Baccarat business. Currently, Baccarat is immensely popular in countries like The USA, The UK, Canada, Australia, Ireland, South Africa, Sweden, Spain, The Netherlands, Brazil, Italy, and Germany. You can choose one of these countries as your target geography. Besides this, you must decide and perceive the potential audience, their expectations, and their interests.
Latest Online Gambling Trends
The iGaming market is evolving continuously with the advancement of technology. You need to identify and understand such emerging technology trends in order to get a competitive advantage. For example, Blockchain and Cryptocurrency are amongst the top iGaming trends you can integrate into the Baccarat software to stay ahead in the competition.
Planning is another essential step when starting a Baccarat business. Once you have completed the research, start planning for your business. From budget to Baccarat game development to launch, marketing, and staff hiring you must cover the overall aspects in your plan required for a successful Baccarat business. You can also use the data from the previous research step to make an effective plan.
Licencing and Legalities
You have already chosen a target geographical region for your business. Now, you have to apply for the license from any jurisdiction of your choice. Yes, licensing is indispensable for operating a Baccarat business. The United Kingdom, Alderney, Malta, Isle of Man, Gibraltar, and Curaçao are popular gambling jurisdictions across the globe. Also, different countries will have different laws related to online casino games, thus ensuring compliance with the same.
One way you can avoid the long licensing process is to choose a white label solution. A white label software development company or provider will also provide you with a gambling license so that you can launch the business quickly.
Registration and Bank Account
Now you have a required gambling license, you are good to go for business registration and opening bank accounts. This helps you stay compliant with all regulations and laws at the same time protecting your business funds and transactions. Make sure to check all the documents carefully before signing them, when opening the bank account.
Choose the Best Payment Gateway Provider
Finding a trusted payment gateway provider is important to enabling secure, fast, and seamless access to your Baccarat software. Having reliable payment gateways on the platform helps you increase the retention rate and boost players’ trust. When choosing a payment gateway provider you must check the below components:
- Chargeback and fraud prevention system
- Various payment methods
- Pay ins and payouts
- Local payment methods
- Recurring billing
- Prepaid cards
Finding the Right Baccarat Software Provider
Once you found the right payment gateway provider, your next search will be for a baccarat software provider. Note that the success of your business will hugely depend on the quality of the software you offer to potential customers. Thus, ensure to choose a software provider carefully by considering several aspects such as:
- In-house Team of Professionals
- Support and Maintenance Policy
- Reviews and Testimonials
The choice of software provider may vary depending on what type of software solution you are looking for. For example, if you want a quick market entry along with your brand-specific software, then a white label solution is the best. You need to look for a trusted white label baccarat software provider.
Make sure the company you choose can provide you with feature-pact, scalable, and advanced baccarat software. Let’s see some of the crucial features that the provider must cover in the software.
Key Features to Add in the Baccarat Software
Automatic Card Shuffler
There should be both manual and automatic card shufflers options so that players can select one they like and have a fair gaming experience on your platform.
You must integrate an anti-fraud system in the Baccarat casino software to ensure a safe gaming environment. This helps keep and increase players’ trust and entice them to come back to your platform.
There should be an online scoreboard feature that displays the game scores and outcomes of the players at different game levels. This helps users to stay updated about their performances and improve their game strategy accordingly.
Multiple Payment Options
There must be different payment modes to enable flexible, convenient, and fast transactions. Players can choose their preferred option and perform payments quickly.
Loyal players should be awarded with bonus chips for their maximum engagement and stay on your platform. Players can also redeem these chips easily.
Fiat and Cryptocurrency Support
Facilitate users to use virtual money that is Fiat or Cryptocurrency. Your platform should support different cryptocurrencies like Ripples, Bitcoin, etc.
Detailed Admin Dashboard
Integrate a comprehensive admin dashboard to enable Admin to monitor and manage various aspects including transactions, players, bonus points, etc. seamlessly.
If you want players from across the world to use your platform, make sure it supports different languages.
While these are the crucial features, the software provider must agree to add additional or customized features as per your requirements.
Baccarat Game Variations to Cover
Besides the features, a software provider must cover different Baccarat game variations to ensure maximum user retention and engagement rate. Let’s see some most popular versions of Baccarat games that are essential for your business success:
Mini Baccarat is the most played and loved version of Baccarat. It is similar to the regular baccarat, but in this variation, the tables host 7 people unlike 14 in the regular version. Also, only one croupier can act as a banker and a dealer. The low bet rates are the main reason why a lot of casual gamblers are attracted to this variation.
In this European Baccarat version, the casino always holds the bank. Also, the hands dealt are one hand for Player and one hand for Banker. This version lets players place big bets.
This Cuban version of Baccarat can be played by 14 players. There is the use of six to eight decks of cards. The croupier shuffles the cards and deals. In this, the banker is known as the Bunco, and the players are called Punto.
Chemin de Fer
Chemin de Fer is another popular baccarat variation that again has a few versions. These versions are identified as one in which six-card desks are used over seven, banker deals the cards, croupier only shuffles the card, the banker is also a player, and every player gets a chance to be a banker.
Design and Development
Now you have selected the best Baccarat casino software development company or software provider, it is time to kick-start the project. You must pay close attention to the software design and development part. Ensure that the UI/UX design is attractive and intuitive, as it will help you engage maximum users and avoid a huge abandonment rate. Moreover, you must focus on developing scalable software so that it can withstand the growing number of users and their demands.
Promotion and Marketing
While your software is getting ready, focus on implementing pre-launch promotion strategies so that your target audience will know about your upcoming software and business. Also, once you launch the Baccarat software, start implementing effective marketing campaigns to reach maximum users and create a strong market presence.
From making the right selections to writing scalable code to use powerful digital marketing strategies, you must focus on every aspect to ensure a successful online Baccarat business. Also, you must stay abreast of the latest technology trends like Baccarat game app development, Blockchain integration, AR/VR, and more. Embracing such trends will help you outperform the competition and stay ahead in the market.